YSL BEAUTÉ

2023 MUSES

CAMPAIGN


As Art Director for the YSL BeautÉ 2023 Muse Campaign featuring Zoe Kravitz, Lila Moss, and Indya Moore, I crafted a bold visual narrative that celebrated each muse's unique allure. From concept to execution, I led ART DIRECTION, ensuring the imagery captured the timeless elegance and edgy spirit of YSL, while highlighting the individuality and strength of each muse. IN ADDITION, I ALSO WORKED TO CREATE EVERGREEN PRODUCT STILLS THAT ARE STILL IN USE TODAY.